Li-ning.com is a sports brand enterprise with who designs, distributions, has brand, retail capabilities, researches, manufactures and develops. The line of product that Li-ning.com offers includes; apparel and accessories for sports, sports footwear, and leisure use that are sold under the Li-Ning brand.
The customers can shop at Li-ning.com through the categories of women, men, basketball, running, and way of wade. Under each category, a customer can opt to select to shop by footwear, apparel and accessories. Li-ning.com offers free shipping to all orders, however there are some conditions that applies.
Li-ning.com is an online store operated by Digital Li-Ning (USA) Inc. The founder of the company is named Li Ning who is a gymnast . Way back in 1984 during the Los Angeles Summer Olympics, Li Ning received 6 medals
Several years later, Li Ning decided to leave the gymnastics competition and pursue his career as a gymnast’s coach. He then, created a global sportswear company.
Digital Li-Ning Inc. company established in China and made their way to the US market. With a vision to exceed the everyday life and achieve the extraordinary, Digital Li-Ning Inc. continues to stardom.
Digital Li-Ning Inc is located in Chicago and their address is 500 W Madison St Ste 2200 Chicago, 606612557. The company is operating under the categories of Men’s and Boys’ Cut and Sew Apparel manufacturing as well as Women’s, Girls’, and Infants’ Cut and Sew Apparel manufacturing.
Firstly, the Li-ning.com layout exudes simplicity with organized shopping categories. Browsing down to their site’s footer, all necessary information is provided there, from key links down to their social networking pages.
For its customers, with regards to the checkout process, the site provides simple steps to follow. The site’s security when taking payment information is truly secured as they use a secure https: // connection for it. This is also guaranteed by their SSL certification.
However, browsing through the search engines, there are no negative customer feedbacks that could be found for Li-ning.com. There was only one review found which gave them a 3-star.
The review said:
“To create market awareness and to prove their product quality, the store is also offering a Try Before You Buy scheme for their badminton rackets, which we have gamely took up with a refundable deposit.”
Li-ning.com is not accredited by the Better Business Bureau under its trade name Digital Li-Ning Inc. The BBB site displays zero results for the company. The Digital Li-Ning (Usa) Inc. was also mentioned to several media networks in the year 2011 and 2012. They have been featured at GlobalGrind as Dwayne decided to go into partnership with them. The other featured for them was on AdAge with the headline “China's Li-Ning Takes on Nike, Adidas with U.S. E-Commerce Site”. Other media coverage fir Digital Li-Ning (USA) Inc. can be seen here.
Additionally, for the company’s certification, they have a SSL certification signed by COMODO High-Assurance Secure Server CA which is signed by AddTrust External CA Root. The certificate is currently active to protect the site security in transacting payment information.
Li-ning.com has no submitted reviews under Alexa.com. The site global rank is 298,227 which were based on the three-month traffic rankings. The site’s visitors are usually male who are childless, browses from work and school. Another factor for the site’s popularity is the 350 sites linking into it. The site has 70.08% search traffic with average impact on search queries. The Google Page Rank value is 5 out of 10 with a estimated 659 unique visitors who visits the site per day.
Li-ning.com does not maintain a blog for their customers. However, they are fairly popular on the leading social networking sites today. Find them on Facebook with 119,366 likes and 230 people talking about them. See trending tweets to their Twitter page with thousands of followers to a count of 5,405, with 1,051 following and contains 1,794 tweets. They also have a fan page at Google+ and Instagram. At their Instagram page they also have thousands of followers to a count of 3,020 and contain 44 photos with 49 following.
There are no questions in regards to the website’s security of Li-ning.com. They are using a Secure Socket Layer on their checkout page. The secure seal is displayed on their site particularly at the checkout page. The SSL Certificate for shop.li-ning.com is signed by COMODO High-Assurance Secure Server CA which is signed by AddTrust External CA Root. The SSL certificate Li-ning.com is currently active. Li-ning.com is using a secure https: // connection when taking payment information.
The site was even checked to Google’s diagnostics page and it is stated there that Li-ning.com is not listed as suspicious. When Google visited the site and tested the two pages it resulted to no malicious software being downloaded and installed without user consent. Furthermore, for the past 90 days the site has not hosted malicious software and did not become the midstream for other sites to get infected.
Shopping at Li-ning.com’s store is categorized into women, men, basketball, running and way of wade. For women category, their prices range from $8.00 to $80.00 for their product such as clothing down to shoes. For men’s product, the price range from $8.00 up to $174.00 with the lowest priced item being male socks. These prices are very competitive with free shipping available.
Li-ning.com offers free standard shipping to all order that meets the company’s requirements. However this promo is not applicable with any additional offers.
Li-ning.com offers 3 shipping options in partnership with FedEx. The shipping methods are Free Standard Shipping on all orders with estimated delivery of 4-7 business days. The Standard Shipping costs $6.95 with 4-7 business days estimated delivery. The 2nd Day shipping is costs $15.00 with estimated delivery of 2-4 business days and lastly the Next Day shipping method costs $25.00 with 1-2 business days estimated delivery.
Li-ning.com also caters for international shipping with partnership to Bongo International intended for non-US customers. Bongo provides international visitors with a personal, permanent US forwarding address for only $5 USD.
Li-ning.com offers a truly expedient ordering process to their store. The purchaser needs to be registered to check out the product as well as to keep track on the ordered products. The checkout process only takes four steps to follow and the item will be ready to go.
The payment method that Li-ning.com is accepting is through credit cards. The cards they are accepting includes; Visa, MasterCard, American Express, and Discover. The company did not mention that they are accepting alternative payments via Debit Card, PayPal, EbillMe, BillMeLater, E-Check, EFT, QPass, and etc.
Li-ning.com guarantees customer satisfaction. In the event that the customer is not satisfied with the purchased item, this can be returned with an accumulated refund. A full refund will then be issued for up to 90 days after purchase. The refund will be paid to the client using the same method that had been used in purchasing the item.
In case of the returns without the original invoice, it may be acceptable for merchandise credit. The return decision will vary depending on how the customer used the item and how much it is been since the item has been purchased.
All return shipping charges must be prepaid. The refund will then be expected within 21 days of receipt of the returned item. But it usually takes 30 days for the client’s credit card provider to print the credit on the statement of account.
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